Mekabu Shine Serum
THIS BRAND SUPPORTS THESE CAUSES
AND HAS THESE VALUES
Shine Serum enhances shine while leaving hair soft and silky. This multi-tasking, lightweight, oil-free, water-free, and frizz-free serum protects your hair from heat styling. It adds vibrancy to hair color while providing the nutrients necessary for long term nourishment and care.
- Thermal protection
- Eliminates frizz
- Enhances shine
- Botanically hydrating
- Does not weigh hair down
- NO mineral oil
- NO sulfates
- NO water
- NO parabens
- NO phthalates
- NO animal testing (cruelty-free)
Every purchase helps to preserve and restore the fragile ocean ecosystem through the Masami Institute that uses marine biology to lead in conservation efforts.
About the Brand
Masami is a sustainable haircare brand inspired by Japanese oceanlife. They create healthy, natural products to hydrate and manage any type of hair. Their products are high-quality, vegan, sulfate and cruelty-free. They use natural ingredients, such as botanically hydrating Mekabu that, beneath the Wakame leaf, is filled with ocean vitamins and minerals.
All Masami’s products are infused with Mekabu powder from a family-owned seaweed company. The company also gives back to ocean conservation by supporting Kazuya Yoshino at the Masami Institute and his work to rebalance the ocean ecosystem and support the local people in the northeast region of Japan, where the tsunami in 2011 devastated the area.
Are they Local: Yes (in Chicago)
Are they Fair Trade or Paid a living Wage: Yes
Organic Materials: No, but all naturally derived
Circularity: We use all recyclable materials
Cruelty Free: Yes
Environmental Conscious Processing: Yes, we removed sulfates, parabens and phthalates from our formulas.
Reduced amount of Water, Waste, Carbon and Pollution: Yes, we are part of Impact Collective which offsets our carbon and plastic footprint.